France’s position on the us food & beverage market
France, which is the size of Texas, is the leading agricultural power of the European Union (18% of total production) and the largest wine producer in the world.
The United States of America is one of the largest food and beverage markets in the world with $91billion value in 2007. It will become the world’s primary wine consuming country by 2015, eclipsing France and Italy.
USA vs France
- USA is 3,794,066 square miles : 15 times France’s surface
- USA has 303.1 millions unhabitants : 5 times France’s population
- France is the 8th largest trading partner to the US (All exports included)
- USA is the 10th largest trading partner to France (All exports included)
The “continent” USA versus France
The US market potential
- The US food & beverage market represents $91billion
- The European countries market share represents $10 billion
- The French market share represents $2.2 billion
Evolution of Food & Beverage exports to the United States of America
In % value in Dollars from 1997 to 2007
Despite the huge impact of 9/11 on French products exports to the US, France is back.
France :
- France is the leading European supplier of agricultural products to the US
- France is the # 7 European supplier of food products to the US (excluding wine & spirits)
- France is the #3 supplier in volume of imported wine and # 2 in value on the US market
- France is #1 supplier in value for imported vodka on the US market
European food & beverage exports to the United States of America
In Dollars in 2007
Food and Beverage exchanges between France the United States of America
- Wine: USA is the 3rd largest export market to France / France is the # 3 supplier to the US
- Spirits: USA is the largest export market for France
- Cheese: USA is the 7th largest export market for France / France is the # 3 supplier to the US
French food & beverage exports to the United States of America
In Dollars in 2007
Wine continues to dominate French products in the US. Spirits are represented by international brands.
Cheeses, Mineral water, chocolate, mustards, biscuits are popular products.
Sources : French Customs, Ubifrance